The Right FitTM

When you walk into one of our stores and take a look at all the products we offer, you might feel a little overwhelmed. But our Right Fit™ process makes the store experience easy, painless, and maybe even a little bit of fun. No appointments are necessary, and the whole process is completely free of charge.


Learning About You

Whether you’re a runner, walker, gym rat, or just looking for comfort in your everyday life, we want to learn all about you. We’ll inquire about your fitness and health goals, injury history, exercise frequency, and more.

customer and employee looking at item


Dress for Success

We want to hear about what active clothing you already have so we can show you what’s available. There is nothing worse than a cold day without a good base layer, or not having a supportive sports bra!


Meet Your Feet

Looking for a new pair of shoes or an insole? Strip down to your bare feet and help us get a full view of what’s going on under your socks. Bare feet are a necessary step in the process because socks hide things like black toenails and calluses. Don’t worry, we’ll get you into a pair of comfy technical socks to try on with your shoes.


Visual Gait Analysis

We watch you walk without shoes to determine how your foot and ankle bear weight during the gait cycle. We assess 5 key variables: bone structure, foot rotation, pronation, stature, and foot shape. Based on all this info, we select a shoe as a starting point and get you moving!


Complete the Puzzle

Depending on your needs, we may recommend other complementary products – orthotic insoles, injury prevention tools, hydration gear, nutrition, and more – to ensure total comfort during your workout and everyday life.


Off and Running!

Now that we’ve got you geared up and ready to go, we’ll send you on your way! But not before recommending fun upcoming events we’re hosting in store.

Ready to get started? Find a store or shop shoes, apparel, and gear online.