>2/15/13: A REVOLUTION IS COMING: ADIDAS ENERGY BOOST LAUNCH PARTY
Energy Boost is a revolutionary new cushioning system that utilizes closed cell capsule TPU (Thermoplastic Polyurethane) to provide responsiveness, cushioning, and durability. Typical cushioning systems utilize EVA (Ethyl Vinyl Acetate) to provide cushioning. EVA breaks down with use and is also sensistive to temperature.
Energy Boost provides:
- TPU midsole
- Seamless Tech Fit upper with targeted support
- 3X more temperature resistant than EVA foam
- Durability: TPU midsole remains the same density and retains the same level of shock absorbtion for the lifetime of the shoe
Oh, and serious bounce.
At the event you will have the opportunity to test the shoe out and learn about the technologies and how they were developed. Marathon Sports and adidas staff will be on hand to answer any questions you might have.
Complimentary cocktails and light appetizers will be served. Goodie bags for all attendees.
To register for the event, visit our Eventbrite site below. You'll be able to register as a guest for free, or you may pre-order a VIP ticket which guarantees you a pair in your size.